Last updated: 24^th August 2024

1. Introduction

Welcome to Vastland Clothing (“Vastland,” “we,” “us,” or “our”). Your privacy is of utmost importance to us. This Privacy Policy outlines how we collect, use, disclose, and protect your personal data when you visit our website, https://vastlandclothing.com (the "Site"), and when you purchase our products or use our services.

This Privacy Policy applies to all users of the Site and customers of Vastland Clothing, regardless of where you are located. By accessing the Site or using our services, you agree to the terms of this Privacy Policy. If you do not agree with this policy, you should not use our Site or services.

Vastland Clothing is committed to complying with applicable privacy laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other relevant laws. This Privacy Policy is designed to help you understand your rights and how we handle your personal data.

2. Definitions

For the purposes of this Privacy Policy:

• "Personal Data" means any information that relates to an identified or identifiable individual. This includes information such as your name, email address, contact details, payment information, and any other data that can be used to identify you, directly or indirectly.
• "Processing" refers to any operation or set of operations performed on personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, alteration, retrieval, consultation, use, disclosure, erasure, or destruction.
• "Data Controller" is the entity that determines the purposes and means of the processing of personal data. For the purposes of this Privacy Policy, Vastland Clothing is the Data Controller.
• "Data Processor" means any person or entity that processes personal data on behalf of the Data Controller.
• "User", “you,” or “your” refers to any individual who accesses or uses our Site and services.
• "Site" refers to our website located at https://vastlandclothing.com.

3. Data Controller Information

Vastland Clothing is the Data Controller responsible for the processing of your personal data as described in this Privacy Policy.

• Company Name: Valnd Clothing LLC (DBA Vastland Clothing)
• Registered Address: [Insert Company’s Physical Address]
• Email: support@vastlandclothing.com

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us using the information above.

4. Legal Basis for Processing Personal Data

Under the GDPR, we must have a valid legal basis to process your personal data. The legal bases we rely on include:

• Consent: We process personal data based on your consent in situations where you have given us explicit permission to do so. For example, we rely on your consent to send you marketing communications.
• Contractual Necessity: We process personal data to fulfill our contractual obligations to you. This includes processing your orders, payments, and providing customer support.
• Legal Obligation: We process personal data when necessary to comply with legal obligations, such as tax and accounting requirements or responding to lawful requests by public authorities.
• Legitimate Interests: We process personal data based on our legitimate interests, provided that these interests are not overridden by your rights and freedoms. For example, we may process your data to improve our services, prevent fraud, or enhance the security of our Site.
• Vital Interests: In rare cases, we may process personal data to protect your vital interests or those of another person, such as in an emergency situation.

5. Types of Data Collected

Vastland Clothing collects various types of personal data to provide and improve our services:

• Personal Identification Information:
• Name
• Email address
• Mailing address
• Phone number
• Date of birth (where necessary)
• Payment Information:
• Credit/debit card details
• Billing address
• Payment history
• Usage Data:
• IP address
• Browser type and version
• Operating system
• Referral source
• Pages visited on our Site
• Time and date of visits
• Clickstream data
• Sensitive Personal Data:
• We do not typically collect sensitive personal data. However, if such data is collected (e.g., health information for tailoring services), it will be processed in strict compliance with applicable laws.
• Data from Third Parties:
• We may receive personal data from third-party services such as social media platforms, payment processors, and marketing partners. This may include profile information, transaction data, and interaction history.

6. How We Collect Personal Data

Vastland Clothing collects personal data in the following ways:

• Direct Interactions:
• Account Registration: When you create an account on our Site, you provide us with personal data.
• Purchases: When you place an order, you provide payment and shipping information.
• Customer Service: When you contact us for support, we may collect details such as your contact information and the nature of your inquiry.
• Surveys and Promotions: When you participate in surveys, contests, or promotions, you may provide personal data.
• Automated Technologies:
• Cookies: We use cookies and similar technologies to collect data about your browsing activities and preferences.
• Web Beacons: We may use web beacons in emails or on our Site to understand how you interact with our content.
• Log Files: Our servers automatically record information such as your IP address, browser type, and pages you visit.
• Third Parties:
• Social Media: If you connect your account to a social media platform, we may collect data such as your profile information and interactions with our content.
• Payment Processors: When you make a payment, we receive data from third-party payment processors.
• Advertising Partners: We may receive data from partners who help us with advertising and marketing campaigns.

7. Purpose of Data Processing

Vastland Clothing processes personal data for the following purposes:

• Service Delivery:
• To process and fulfill your orders, including sending confirmations, updates, and shipping details.
• To provide customer support and respond to your inquiries.
• Marketing Communications:
• To send you promotional materials, newsletters, and special offers. You can opt-out of marketing communications at any time by following the instructions in the communication or contacting us directly.
• Site Improvements:
• To analyze how our Site is used and to improve its functionality and user experience.
• To conduct research and analyze data to better understand customer preferences and trends.
• Compliance:
• To comply with legal obligations, such as tax regulations, reporting requirements, and responding to lawful requests from public authorities.
• To enforce our Terms & Conditions and protect our rights, privacy, safety, or property, and/or that of our affiliates, you, or others.
• Fraud Prevention:
• To monitor transactions and prevent fraudulent activity.
• To protect our business from fraud, abuse, and other illegal activities.

8. Cookies and Tracking Technologies

Vastland Clothing uses cookies and similar tracking technologies to enhance your browsing experience and analyze how our Site is used.

For detailed information about the types of cookies we use, how we use them, and how you can manage your cookie preferences, please refer to our Cookie Policy. By continuing to use our Site, you consent to our use of cookies as described in the Cookie Policy.

9. Sharing of Personal Data

Vastland Clothing values your privacy and only shares your personal data under circumstances that comply with this Privacy Policy and applicable laws.

• With Service Providers: We may share your personal data with trusted third-party service providers who assist us in delivering our products and services. These providers are contractually obligated to safeguard your data and only use it for the purposes specified by Vastland Clothing.
• Within Our Corporate Group: We may share your personal data with our affiliates or subsidiaries to streamline operations and provide consistent services.
• Third-Party Partners: We may share your personal data with third-party partners for purposes such as marketing, advertising, and analytics. These partners may use your data to provide you with targeted advertisements or to help us better understand how our services are used.
• Legal Compliance: We may disclose your personal data to comply with legal obligations, such as responding to lawful requests by public authorities, including law enforcement and government agencies.
• Business Transactions: If Vastland Clothing is involved in a merger, acquisition, or asset sale, your personal data may be transferred as part of that transaction. We will notify you of any changes in the ownership or use of your personal data, as well as any choices you may have regarding your personal data.
• Protection of Rights: We may disclose your personal data if we believe such action is necessary to protect the rights, property, or safety of Vastland Clothing, our users, or others, including exchanging information with other companies and organizations for fraud protection and credit risk reduction.

10. International Data Transfers

Vastland Clothing operates globally, and your personal data may be transferred to, and processed in, countries other than the one in which you reside. These countries may have data protection laws that differ from those in your jurisdiction.

• Transfers Outside the EEA: If you are located in the European Economic Area (EEA), your personal data may be transferred to countries outside the EEA. Whenever we transfer your personal data outside the EEA, we ensure that adequate safeguards are in place, such as Standard Contractual Clauses, to protect your personal data in accordance with GDPR requirements.
• Adequacy Decisions: In cases where we transfer your data to countries that the European Commission has deemed to provide an adequate level of data protection, we rely on those adequacy decisions to legitimize the transfer.
• Your Rights: You have the right to obtain details about the mechanism under which your personal data is transferred outside the EEA. To learn more or request such information, please contact us using the details provided in the "Contact Information" section.

11. Data Retention

Vastland Clothing retains your personal data only for as long as necessary to fulfill the purposes for which it was collected, as outlined in this Privacy Policy, or to comply with legal, accounting, or reporting obligations.

• Retention Periods: The length of time we retain your personal data depends on the type of data and the purpose for which we collected it. For instance, we retain your account information for as long as you maintain an account with us, while transaction data may be retained longer to meet legal obligations.
• Data Deletion and Anonymization: Once your personal data is no longer needed, we will securely delete or anonymize it. Anonymization involves modifying the data so that it can no longer be associated with you.
• Legal Requirements: In some cases, we may need to retain your personal data for longer periods due to legal obligations, such as tax laws, or to resolve disputes and enforce our agreements.

12. Security of Personal Data

Vastland Clothing takes the security of your personal data seriously. We implement a variety of technical and organizational measures to protect your data from unauthorized access, use, disclosure, alteration, or destruction.

• Encryption: We use encryption protocols to protect your personal data during transmission and storage.
• Access Controls: We limit access to your personal data to those employees, contractors, and agents who need to know that data to perform their job functions and who are bound by confidentiality obligations.
• Security Measures: Our Site is protected by industry-standard security measures designed to prevent unauthorized access. We also regularly review and update our security practices to adapt to emerging threats.
• Breach Notification: In the unlikely event of a data breach, we will notify you and the relevant authorities as required by law, including any steps you should take to protect yourself.

13. User Rights Under GDPR

If you are located in the European Economic Area (EEA), you have specific rights regarding your personal data under the General Data Protection Regulation (GDPR). These rights include:

• Right to Access: You have the right to request a copy of the personal data we hold about you and to check that we are lawfully processing it.
• Right to Rectification: You have the right to request correction of any inaccurate or incomplete personal data we hold about you.
• Right to Erasure: You have the right to request deletion of your personal data where there is no compelling reason for us to continue processing it.
• Right to Restrict Processing: You have the right to request that we limit the processing of your personal data in certain circumstances, such as if you contest the accuracy of the data or if the processing is unlawful.
• Right to Data Portability: You have the right to request the transfer of your personal data to you or to a third party, in a structured, commonly used, and machine-readable format.
• Right to Object: You have the right to object to the processing of your personal data where we are relying on legitimate interests or if the data is being used for direct marketing.
• Right to Withdraw Consent: Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time. Withdrawing consent does not affect the lawfulness of any processing carried out before the withdrawal.

To exercise any of these rights, please contact us using the details provided in the "Contact Information" section. We may need to verify your identity before processing your request.

14. California Privacy Rights (CCPA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA). These rights include:

• Right to Know: You have the right to request information about the categories and specific pieces of personal data we have collected about you, as well as information about our data collection, use, and sharing practices.
• Right to Delete: You have the right to request that we delete the personal data we have collected from you, subject to certain exceptions.
• Right to Opt-Out of Sale: You have the right to opt-out of the sale of your personal data. Note that Vastland Clothing does not sell your personal data to third parties.
• Non-Discrimination: You have the right not to be discriminated against for exercising any of your CCPA rights. Specifically, we will not deny you goods or services, charge you different prices, or provide a different level of service for exercising your rights.

To exercise your CCPA rights, please contact us using the details provided in the "Contact Information" section. We may need to verify your identity before processing your request.

15. Children's Privacy

Vastland Clothing is committed to protecting the privacy of children. Our Site and services are not directed to children under the age of 13, and we do not knowingly collect personal data from children under 13.

• COPPA Compliance: In accordance with the Children's Online Privacy Protection Act (COPPA), we do not knowingly collect or maintain personal data from children under 13 without verifiable parental consent. If we discover that a child under 13 has provided us with personal data, we will promptly delete such data.
• Parental Rights: If you are a parent or guardian and believe that your child under 13 has provided us with personal data, please contact us immediately. We will work to delete the data and ensure that it is not further processed.
• Teen Privacy: For users between the ages of 13 and 18, we recommend that they seek their parent’s or guardian’s consent before providing any personal data on our Site.

16. Marketing and Communications

Vastland Clothing may use your personal data to communicate with you about our products, services, promotions, and other updates that may interest you. We are committed to providing you with choices regarding the use of your personal data for marketing purposes.

• Marketing Communications: If you have provided your consent, we may send you marketing emails, newsletters, or other communications. You can choose to stop receiving these marketing messages at any time by following the unsubscribe instructions included in each communication or by contacting us directly.
• Customizing Marketing Content: We may use your personal data to tailor marketing content based on your preferences and behaviors. This helps us provide more relevant and personalized offers.
• Third-Party Marketing: We do not share your personal data with third parties for their direct marketing purposes unless you have given explicit consent.
• Managing Your Preferences: You can manage your communication preferences and the use of your personal data for marketing by adjusting your account settings or contacting us.

17. Automated Decision-Making and Profiling

Vastland Clothing may use automated decision-making and profiling to improve your experience on our Site and tailor our services to your preferences. However, we do not use these technologies in any way that would produce legal effects or similarly significant impacts on you.

• What is Automated Decision-Making?: Automated decision-making occurs when decisions are made solely by automated means without human involvement. For example, we may use algorithms to suggest products you might like based on your browsing history.
• What is Profiling?: Profiling involves the automated processing of personal data to evaluate certain aspects of an individual, such as personal preferences, interests, or behaviors. This helps us understand our customers better and offer more personalized services.
• Your Rights: If you are subject to decisions based solely on automated processing that significantly affect you, you have the right to request human intervention, express your point of view, and contest the decision. Please contact us if you wish to exercise this right.

18. Data Subject Requests and Rights

Vastland Clothing is committed to providing you with control over your personal data. Depending on your location and applicable law, you may have certain rights regarding your personal data.

• Exercising Your Rights: To exercise any of your data protection rights (e.g., access, rectification, erasure, restriction, data portability, objection), please contact us using the details provided in the "Contact Information" section. We may need to verify your identity before processing your request to ensure your personal data is protected.
• Response Time: We aim to respond to all legitimate requests within one month. If your request is complex or if you have made multiple requests, it may take us longer. In such cases, we will notify you and keep you updated.
• No Fee Usually Required: You will not have to pay a fee to access your personal data (or to exercise any other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive, or excessive.
• Request Denials: In certain circumstances, we may decline your request, such as when it would infringe on the rights and freedoms of others or if the law permits or requires us to retain certain data. If we deny your request, we will explain why.

19. Third-Party Links

Our Site may contain links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements.

• External Links: When you click on a link to an external site, you will be directed to a website that is not governed by this Privacy Policy. We encourage you to review the privacy policies of every website you visit.
• Third-Party Services: We may integrate third-party services (e.g., payment processors, social media platforms) into our Site. These services are governed by their own privacy policies, and we recommend that you read and understand those policies before using such services.

20. Changes to the Privacy Policy

Vastland Clothing may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors.

• Policy Updates: Any changes we make to this Privacy Policy will be posted on this page, and the "Last Updated" date will be revised accordingly. If the changes are significant, we may also notify you by email or through a notice on our Site.
• Your Continued Use: Your continued use of our Site after any updates to this Privacy Policy indicates your acceptance of those changes. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your personal data.

21. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us using the following details:

• Company Name: Valnd Clothing LLC (DBA Vastland Clothing)
• Email: support@vastlandclothing.com